Simpel: Simple To Say, Not So Simple To Do

Access this case study to learn more on delivering simplicity to the SIM-only mobile subscriptions market.

By the end of 2020, there are expected to be more than 9 billion active mobile cellular connections. And with this growth, Mobile Virtual Network operators (MVNO) like Simpel have been challenging traditional mobile network operators to provide SIM-only mobile subscriptions to consumers that have grown wise to overpriced mobiles and plans. For example, many consumers after finishing a 12-24-month contract will keep their phone and turn to the many great pay-as-you-go (PAYG) offers available.

The challenge Simpel faced was clear: deliver cellular connectivity, without frills and with incredible service, to everyone. From there, managing mobile subscriptions through a partnered network was something that required the right collaborator, which is where KORE came in. KORE entered the picture early on as a technology partner that would allow Simpel to focus on their customers, without compromising the strong wireless offering that it planned to deliver. Simpel asked KORE to provide a complete MVNE service.

Access the full case study to learn how KORE, as a trusted IoT advisor, empowered Simpel to leverage the following capabilities and services:

A complete MVNE service, including Mobile Network Access, Core Network, Order Flow, Self Service Capabilities, Billing & Customer Service.
Leveraging KORE’s T-Mobile relationship, Simpel gained connectivity at a competitive rate, also KORE was tasked with the oversight of operations and service – allowing Simpel to focus exclusively on their strengths in marketing and business development.
When it came time to upgrade their technology stack several years after initial launch, KORE was asked to manage a project with the objective of delivering a rock-solid platform without any impact to the 100k of customers – this took 2 months.

Now having approached one million customers, Simpel has proven that an acute focus on the customer experience, while trusting a company like KORE with their technology needs, can yield explosive growth."